One of the main reasons I love the subscription-based service model is that it puts the emphasis on the service provider to keep giving great value.
Fail to do that and the unsubscribes start to follow!
The world has shifted quickly. It wasn’t that long ago that we did buy things outright. Albums, DVDs, software… even cars. Now we stream, we subscribe, we pay for what we need, when we need it.
Yet the way most of us purchase business and leadership training is still stuck in the dark ages.
Why do we still pay thousands for a one-off course or make an even bigger financial and time commitment to an MBA programme?
Ok, there are subscriptions you can make to online leadership content, but is that really the way we will learn to be an effective business leader?
Building the experience and confidence to lead an SME business isn’t achieved with a one-off course or online content. It is something you build over time.
So why not subscription-based learning?
Something that is flexible, allows you to cancel at any time. Join when you can, leave when you have to model?
This is why we’ve built the SME business leadership programme on a subscription model. No upfront fees, no long-term tie-ins, just ongoing, practical SME leadership learning that fits around your business.
Our subscription model minimises risk, and it also totally keeps us on our toes, making sure that every month is a fantastic and impactful learning experience. Fail to do a great job and our learners will vote with their feet (or mouse click!) !
With our subscription model we are providing SME business leaders with a low risk, easily affordable and high impact solution to successor and future business leader development.
Follow mySMEleader on LinkedIn to learn more and keep up with our cohorts and our SME business leadership programme.
Written by
Ben Pike
